13 & 14 September 2023
CTICC, Cape Town (9am - 4pm daily)
Tourism Marketing and Destination Marketing Management Conference
for product owners, marketers, tourism boards and DMO's.
Tourism: The Future is Bright...
As the South African tourism industry rebounds, it's time to market, re-build and re-imagine tourism businesses in 2023. As the sector is fast growing, industry players need to focus on the importance of effective tourism marketing to gain a competitive edge in promoting tourism destinations, products and experiences.
At the Tourism Marketing Conference, presented during Tourism Month, we will focus on the latest trends, opportunities and key areas of tourism marketing, innovation, positioning, branding and networking.
The conference will facilitate a debate and learning experience that will help destinations and tourism establishments improve their marketing efforts to ultimately attract more business and be more competitive in the global and local tourism marketplace.
The conference is open to all tourism products, destinations and experiences and we welcome both local and international delegates.
Dates & Times:
13 & 14 September 2023
From 9am to 4pm daily
Venue: CTICC, Cape Town
What will be covered?
Tourism Marketing, Branding in Tourism, Destination Marketing, Media, Innovation & Technology, Reputation and online reviews, Tourist behaviour, Social Media and interactive marketing, Tourism and the Environment, Tourism Promotion, Relational Marketing in tourism (CRM), Digital marketing, Influencer and Referral Marketing, Content Marketing, the sharing/collaborative tourism economy and more.
Who should attend?
Tourism Product Owners & Marketers, Destination Marketers, DMO's, Tourism Boards and related tourism marketing organisations, Hotels, B&B's, Adventure Travel products and related tourism businesses.
Speakers Line Up 2023
Hon Fish Mahlalela
Deputy Minister of the Department of Tourism
Alderman James Vos
City of Cape Town
Lizanne du Plessis
Eco Africa Digital
Thamsanqa Pasiya
Shift ONE Digital
Tes Proos
Crystal Events Africa
Mike Saunders
DigitLab
Janine Avery
5Star Stories
Casey van Niekerk
Ruby Digital
Ines Rosef-Ingram
Pine3 Marketing
Tim Keys
The Sales Institute
Lorne Sulcas
Keynote Speaker
Marriet Visser
Keynote Speaker
Annerie Louw
Barrk Marketing
Odette Butcher
Digital Coach
Masego Mokgatlha
Thorny Bush
